The brief
Having been in the eCommerce market since 2005, the client decided that it was time to revamp of their online site to look similar to their parent site. Their eCommerce site sells quarterly editorials, tutorial videos, tools and equipment approved by Survival Experts for survivalist.
Having been in the eCommerce market since 2005, the client decided that it was time to revamp of their online site to look similar to their parent site. Their eCommerce site sells quarterly editorials, tutorial videos, tools and equipment approved by Survival Experts for survivalist.
The solution:
The UI was improved by streamlining the category and check out pages, as well as reducing the clutter on the product pages. Within two months of implementation, Total Sales increased gradually with a 206% increase by the third month.
The UI was improved by streamlining the category and check out pages, as well as reducing the clutter on the product pages. Within two months of implementation, Total Sales increased gradually with a 206% increase by the third month.
